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VIVALDI Moves To Shopify

DESIGN / DEVELOPMENT / SHOPIFY / INTEGRATION / SEO & DIGITAL MARKETING

Type

Shopify Ecommerce Project

Sector

Fashion Retail

Launch Date

September 2015

The VIVALDI Story

VIVALDI is an independent fashion boutique based in Edinburgh, selling a range of hand-picked British and European ladies clothing brands. Digital Six has been working with VIVALDI for a number of years now, since the launch of their first online store way back in 2010.

The Challenge

The time had come to move the site to a responsive, and more manageable, platform. A system that provided the flexibility and ease of use was an essential element. Shopify fitted the bill and has allowed VIVALDI to actively manage their dynamic inventory, social sharing and blog elements all in one dashboard. Shopify also enables Vivaldi’s brand and product offering to be showcased beautifully, and provides site visitors with a much more user-friendly interface.

The Solution

The Ella theme was selected for its flexible mega menu navigation capabilities, as well as its full-width banner format, allowing VIVALDI to highlight latest style trends and offers. This theme fits seamlessly with VIVALDI’s brand identity and its advanced filtering functionality offers site visitors an exceptional user experience.

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On Trend

VIVALDI's team are, as you can imagine, very fashion focused so the ability to integrate Instagram onto their homepage was a bit of a must. It means they can showcase their social offering and increase engagement with their loyal and growing customer base via their Instagram activity.